Purdue to Transfer Control of Historic Radio Station – WISH-TV | Indianapolis News | Indiana weather
WEST LAFAYETTE, Ind. (Inside INdiana Business) – A nearly century-old radio station may soon be under new management. Purdue University has announced plans to transfer operations from WBAA, West Lafayette’s local public radio station, to Metropolitan Indianapolis Public Media, which operates WFYI in Indy.
The university signed a letter of intent to enter into an agreement with MIPM. Under the terms of the agreement, WBAA will maintain its call letters for its AM and FM frequencies and the current content broadcast on the station will remain the same.
“As we’ve seen at many other higher education institutions, Purdue University was looking for a public radio partner to lead the WBAA into its next 100 years in Greater Lafayette,” said Ethan Braden, vice-president. senior president of marketing and communications at Purdue. . “WFYI is a strong, well-known and respected public broadcasting entity throughout Indiana, and we believe this agreement represents better opportunities for our students, it preserves the experience listeners enjoy today, and it extends the WBAA’s scope and public service offerings. “
WBAA-AM is Indiana’s longest continuously operating radio station, having received its broadcast license in April 1922. WBAA-FM began broadcasting in 1993.
The deal has yet to receive approval from the Purdue University Board of Trustees, which will meet on July 7. The Federal Communications Commission must also approve the license transfer.
“We are delighted to be working with Purdue University – a world-class research institution – to uphold its public service mission through the WBAA,” said Greg Petrowich, Managing Director of Metropolitan Indianapolis Public Media. “Through this agreement, we will strengthen and expand the WBAA’s commitment to listeners and the communities served by WFYI and WBAA.
Purdue says that among the expected improvements from the transition, students at the Brian Lamb School of Communication, which is the WBAA’s internship partner, will have access to expanded learning and development opportunities in the areas of broadcast, from digital media, sales and marketing, and other areas to WBAA and WFYI’s largest network.
Pending all approvals, MIPM is expected to resume operations in October.